Hidden Costs of Training Without Equipping


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In the service industry, customer satisfaction depends on your team’s ability to respond quickly to customer demands.  Constantly changing conditions can be uncomfortable for the novice, but when we equip …

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The Meaning of “Equip for Success”


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Equip First, Lead Second: Why Leadership Requires More Than Training


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In the fast-paced business world, leaders are advised to train team members to ensure that procedures are followed to meet performance benchmarks. While training is valuable, the most important part …

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Customer Perspective Drives the Customer Experience


Ask Every Customer
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As business leaders, we believe that the customer experience we offer will connect with our customers.  Whenever the results are less than expected, we decide that maybe we should …

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The Role of Empathy in the Customer Experience


Build Trust in the Customer Experience
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In today’s fast-paced world, businesses face fierce competition to attract and retain customers. While offering high-quality products and services is essential, customer experience is the over-arching decision point.  Customer experience …

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Prevent The Lousy Customer Experience


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In all our efforts to create a compelling customer experience, one misstep can result in the loss of customers and even our reputation in the marketplace and community. That might …

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